Every door direct mail from USPS - Benefits
Cost-effective : The cost for using every door direct mail is only 16 cents per postcard, with up to 5000 postcards permitted daily. The targeting options and low price of entry allow you to easily test the ROI of your advertising campaigns, without having to invest a large amount of money in the process.
No names and street addresses - Market your business to every address in a defined carrier route without the need for names or addresses. The EDDM® service uses a simplified addressing format that saves you the expense of purchasing or renting a mailing list.
Large Postcard Formats - The EDDM® service supports a flexible range of Standard Mail flats for simplified addressing that must be either a minimum of 10.5 inches long or 6.125 inches high or more than.25-inch thick, allowing plenty of room for your marketing message.
No postal permits Required - Direct mail typically involves purchasing a postal permit, which can cost a business as much as $450 simply to open the account. With EDDM® Retail (mailings with a quantity of 200 to 5,000 pieces) a postal permit is not required, saving you the annual cost of buying one thus adding to your overall savings
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