What is Every Door Direct Mail?
Every Door Direct Mail (EDDM) is a new program by the USPS that allows retail businesses to mail at 16.5 cents per postcard. Not only can you mail postcards, but you can also mail catalogs, brochures, samples, or anything else. You can mail anything as long as it meets "commercial flat" size requirements.
WHAT SIZE DOES A COMMERCIAL FLAT NEED TO BE?
A "commercial flat" needs to be more than 6.125" tall OR longer than 11.5. " It may also be thicker than 1/4 of an inch. The largest size the mail piece can be is 12"x15."
WHO CAN I MAIL TO?
With Every Door Direct Mail you can mail to all homes and businesses in a mailing route. Each zip code is comprised of many different routes. Each of these routes contain approximately 300-600 homes and businesses.
WHERE DO I FIND THE ROUTES?
The post office has created a new website called Simplified Mailing Process located at http:/eddm.usps.com . This website allows you to geo-target your area by zip code, city, or address and then you can map out the carrier routes that you want to mail to. Best of all this website will automatically generate the paperwork necessary to give to the USPS mail clerk.
CAN I TARGET THE HOMES THAT I WANT TO DELIVER TO?
You can omit businesses from your mailing, however one of the core requirements of EDDM is that you have to mail to all homes in the route. You do have the opportunity to exclude certain addresses, such as competitors, customers, or people you know that do not wish to receive your marketing messages. You can exclude the addresses via the facing slip in the provided paperwork.
WHAT IF I WANT TO EXCLUDE BUSINESS ADDRESSES?
While the usps will let you choose only residential routes, it is important to change your endorsement to "Local Residential Customer" on your postcard. This way, the carrier will know you want to omit businesses from your mailing.
WHAT IS THE MINIMUM OR MAXIMUM WE CAN MAIL?
If you are mailing through Every Door Direct Mail "Retail" you can mail as little as 200 pieces and as many as 5000 in one day. If you need to mail more, please contact us and we will assist you.
WHAT EVERY DOOR DIRECT MAIL BRINGS TO YOUR MARKETING EFFORTS?
Using EDDM Service you Reaches consumers in their homes. With Every Door Direct Mail, you can concentrate on an entire neighborhood with your marketing message, and you can be sure that your marketing material reach directly to the homes and hands of potential customers. Every Door Direct Mail offers a flexible range of sizes, making it ideal for anything from a quick sales announcement to an in-depth product story.
DOES EDDM RETAIL REQUIRE ANY USPS PERMITS?
No USPS postage permits or annual fees are required with EDDM Retail, but program registration with USPS is required (FREE).
CAN MAY DIRECT MAIL PIECE BE MAILED ONLY TO BUSINESSES.?
Businesses can be added to the carrier route for mailing but they cannot be mailed alone. For example is a carrier route has 300 residential addresses and 50 businesses, it can mailed 2 ways. Residential only = 300 or Residential and Businesses = 350. This way depending on your selection eddm are mailed to that group only.
HOW IS POSTAGE PAID ON EDDM RETAIL MAILINGS?
Payment must be made directly to the local retail Post Office at the time of deposit using a check or money order made out to "Postmaster" or "Postal Service" in the amount of the postage for your EDDM Retail.
CAN I PURCHASE 5000 DIRECT MAIL CARDS AND MAIL THEM IN STAGES?
Yes!!! EDDM has option to do that bu you will pay the postage as they are mailed.
WHAT IS YOUR "NO RISK DESIGN GUARANTEE"?
With your deposit of $50 we will start working on your custom design and have a draft proof for you within 48 hours. We will then make whatever changes are needed until you are satisfied. No limit or charge for changes. You do not have to pay the balance until you are satisfied.
With your deposit of $50 we will start working on your custom design and have a draft proof for you within 48 hours. We will then make whatever changes are needed until you are satisfied. No limit or charge for changes. You do not have to pay the balance until you are satisfied.
HOW LONG DOES DELIVERY TAKE AFTER I DROP OFF THE MAILING AT THE POST OFFICE?
Usually 1 business day.
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